Period20 May 2024

Media coverage

1

Media coverage

  • TitleEPISODE 346: GREEN DELIVERY'S ATTITUDE-BEHAVIOUR GAP
    Degree of recognitionInternational
    Media name/outletThe Postal Hub Podcast
    Media typeWeb
    Duration/Length/Size16 min
    Country/TerritoryBelgium
    Date20/05/24
    DescriptionKathleen Cauwelier, PhD Researcher at Mobilise VUB, discusses her recent research on the green delivery attitude-behaviour gap, including consumers’ willingness to select "green" delivery options.

    How consumers say they want to behave and how they actually act

    Defining the attitude-behaviour gap

    Survey understanding consumers’ delivery preferences and habits

    Identifying groups of consumers with common attitudes towards green delivery, including the careless consumer, and ignorant consumers

    Education of consumers so they can understand environmental impact of their delivery choices

    Consumers’ willingness to pay for greener delivery options

    What should the delivery sector do next to help consumers make greener delivery decisions?

    Difference in actual consumer behaviour relating to green delivery across different clusters of consumers
    Producer/AuthorIan Kerr - Postal Hub Podcast
    URLhttps://www.thepostalhub.com/podcasts/episode-346-green-delivery-attitude-behaviour-gap
    PersonsKathleen Cauwelier