Research output per year
Research output per year
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Dive into the research topics where Laurens De Gauquier is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
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Research output
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Field Observations on the Strategic Placement of Retail Robots
De Gauquier, L., Brengman, M., Willems, K., Cao, H-L. & Vanderborght, B., 2020, 5th Colloquium on European Research in Retailing. Valencia, p. 274-274 1 p.Research output: Chapter in Book/Report/Conference proceeding › Conference paper › Research
Open Access -
Implementing a humanoid service robot to attract and convert shoppers: An observational study comparing placement strategies
De Gauquier, L., Brengman, M., Willems, K., Cao, H-L. & Vanderborght, B., Sep 2020, Artificial Intelligence & Robotics in Service Interactions: Trends, Benefits & Challenges . p. 4-7 4 p.Research output: Chapter in Book/Report/Conference proceeding › Conference paper › Research
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Should service robots and frontline employees collaborate in retail-customer interactions?
De Gauquier, L., Brengman, M., Willems, K., Verhulst, N., Cao, H-L. & Vanderborght, B., 2020, (Unpublished) 27th International Conference on Recent Advances in Retailing and Consumer Science. Baveno, ItalyResearch output: Chapter in Book/Report/Conference proceeding › Conference paper › Research
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The Rise of Service Robots in Retailing: Literature Review on Success factors and Pitfalls
De Gauquier, L., Brengman, M. & Willems, K., 2020, Retail Futures: The good, the bad and the ugly of the digital transformation. Pantano, E. (ed.). Emerald Group Publishing Ltd., p. 15-35 20 p.Research output: Chapter in Book/Report/Conference proceeding › Chapter › Research › peer-review
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Customer Engagement In Multi-Sensory VR Advertising: The Boursin Sensorium Experience
Willems, K., Brengman, M. & De Gauquier, L., 2019, (Unpublished) 5th International AR & VR Conference: Changing realities in a dynamic world . München, Vol. (forthcoming).Research output: Chapter in Book/Report/Conference proceeding › Conference paper › Research
Prizes
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Best Extended Abstract Award (Implementing a humanoid service robot to attract and convert shoppers: An observational study comparing placement strategies
Laurens De Gauquier (Recipient), Malaika Brengman (Recipient), Kim Willems (Recipient), Hoang Long Cao (Recipient) & Bram Vanderborght (Recipient), 4 Sep 2020
Prize: Prize (including medals and awards)
Activities
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Graduation Ceremony Social Sciences & Solvay Business School
Laurens De Gauquier (Visitor)28 Sep 2020Activity: Participating in or organising an event › Participating in or organizing a school event
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Working with Robots: a Curse or a Blessing? Integrating the Job Demands-Resources model to understand frontline employees' attitudes towards robots
Laurens De Gauquier (Speaker)26 Apr 2019Activity: Talk or presentation › Talk or presentation at a workshop/seminar
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GRADUATION CEREMONY SOCIAL SCIENCES & SOLVAY BUSINESS SCHOOL
Linde Kerckhofs (Supervisor), Pieter-Jan Pauwelyn (Supervisor), Laurens De Gauquier (Supervisor)15 Dec 2018Activity: Participating in or organising an event › Participating in or organizing a school event
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Interdisciplinary research within BUSI-MARK: Robotics in retail
Laurens De Gauquier (Speaker), Malaika Brengman (Speaker)21 Sep 2018Activity: Talk or presentation › Talk or presentation at a workshop/seminar
Press / Media
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In deze Hasseltse winkel wordt u binnenkort verwelkomd door R2D2
22/08/19
1 item of Media coverage
Press/Media: Expert Comment
Thesis
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Big 4 of niet? Determinanten van verplichte en vrijwillige auditorkeuze bij Belgische VZW’s.
Author: Debognies, S., 2020Supervisor: Ceustermans, S. (Promotor) & De Gauquier, L. (Jury)
Student thesis: Master's Thesis
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De effecten van influencer marketing op merkbekendheid, merkattitude, merkimago en aankoopintentie, en de modererende rol van reclameacties.
Author: swerts, S., 2020Supervisor: Van Hove, L. (Promotor) & De Gauquier, L. (Jury)
Student thesis: Master's Thesis
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De effectiviteit van mobiele kortingsbonnen op het consumentengedrag, meer specifiek mobiele kortingsbonnen via tekstbericht en QR code.
Author: De Muyt, C. G. & Brengman, M., 2019Supervisor: Brengman, M. (Promotor) & De Gauquier, L. (Jury)
Student thesis: Master's Thesis
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De invloed van HR Analytics op het HR-beleid binnen ondernemingen
Author: Lammens, S., 2017Supervisor: Verbeke, W. (Promotor) & De Gauquier, L. (Jury)
Student thesis: Master's Thesis
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De invloed van sociale media marketing op brand loyalty bij klanten van start-ups.
Author: Van den Bossche, A., 2020Supervisor: Despontin, M. (Promotor) & De Gauquier, L. (Jury)
Student thesis: Master's Thesis