Projects per year
Personal profile
External positions
Procter & Gamble
1 Oct 2010 → 1 Apr 2016
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Collaborations and top research areas from the last five years
Projects
- 1 Finished
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VLAIM2: Innovation mandate fase 1: Personalized digital signage communication in physical retail
Willems, K., Brengman, M. & Van De Sanden, S.
1/09/21 → 31/08/22
Project: Applied
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How customers motive attributions impact intentions to use an interactive kiosk in-store
Van De Sanden, S., Willems, K. & Brengman, M., May 2022, In: Journal of Retailing and Consumer Services. 66, p. 1-8 8 p., 102918.Research output: Contribution to journal › Article › peer-review
15 Citations (Scopus) -
Optimizing digital signage for in-store marketing: Insights on adoption intentions and message persuasiveness.
Van De Sanden, S., 2021Research output: Thesis › PhD Thesis
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Digital Signage in the Store Atmosphere: Balancing Gains and Pains
Van De Sanden, S., Willems, K., Poncin, I. & Brengman, M., 2020, Retail Futures: The Good, the Bad and the Ugly of the Digital Transformation. Pantano, E. (ed.). First edition ed. Emerald Group Publishing Ltd., p. 53-69Research output: Chapter in Book/Report/Conference proceeding › Chapter › Research › peer-review
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How do consumers process digital display ads in-store? The effect of location, content, and goal relevance
van de Sanden, S., Willems, K. & Brengman, M., Sept 2020, In: Journal of Retailing and Consumer Services. 56, 102177.Research output: Contribution to journal › Article › peer-review
18 Citations (Scopus) -
Consumer processing of digital signage in-store: effects of processing fluency
Van De Sanden, S., Willems, K. & Brengman, M., 2019, Proceedings of the 26th recent advances in retailing and services science . Timmermans, H. & Rasouli, S. (eds.). RARCS, p. 74-74 1 p.Research output: Chapter in Book/Report/Conference proceeding › Conference paper
Prizes
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Deloitte Master’s thesis Award 2015 - Runner up
Van De Sanden, Stephanie (Recipient), 2015
Prize: Prize (including medals and awards)
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Highly commended paper
Van De Sanden, Stephanie (Recipient), Willems, Kim (Recipient) & Brengman, Malaika (Recipient), Jun 2016
Prize: Prize (including medals and awards)
Activities
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MEASURING CUSTOMER EXPERIENCE IN ONLINE SERVICES: A KANO-BASED PROCESS VIEW ON THE TCQ PARADIGM
Sofie Vanzeebroeck (Speaker), Stephanie Van De Sanden (Contributor) & Kim Willems (Contributor)
22 May 2024Activity: Talk or presentation › Talk or presentation at a conference
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Data-driven personalization in retail stores
Stephanie Van De Sanden (Speaker)
28 Oct 2021Activity: Talk or presentation › Talk or presentation at a workshop/seminar
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Digital Signage in Retail
Stephanie Van De Sanden (Speaker)
2019Activity: Talk or presentation › Talk at a public lecture/debate
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Let's talk about service workshop
Stephanie Van De Sanden (Participant)
2018Activity: Participating in or organising an event › Participation in workshop, seminar
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Doing Experimental Research
Stephanie Van De Sanden (Participant)
9 Mar 2017Activity: Participating in or organising an event › Participation in workshop, seminar
Press/Media
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Onderzoek: het winkelgedrag van millennials in Vlaanderen en Brussel
Stephanie Van De Sanden & Malaika Brengman
22/03/18
1 Media contribution
Press/Media: Research
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Onderzoek: zo haalt u het beste uit uw Digital Signage
Kim Willems, Malaika Brengman & Stephanie Van De Sanden
5/03/18
1 Media contribution
Press/Media: Research
Thesis
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Data het nieuwe goud? Een onderzoek naar de bereidheid van consumenten tot het delen van informatie.
Author: Sterckx, L., Van De Sanden, S. & Lemmens, F., May 2024Student thesis: Master's Thesis
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Optimizing digital signage for in-store marketing: insights on adoption intentions and message persuasiveness
Author: Van De Sanden, S., 8 Mar 2021Supervisor: Willems, K. (Promotor), Brengman, M. (Co-promotor), Pierson, J. (Jury), Van den Broeck, W. (Jury), Verhagen , T. (External person) (Advisor) & Pantano, E. (External person) (Jury)
Student thesis: Doctoral Thesis
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Technological innovations at the retail point-of-sale in favour of the consumer’s experience
Author: Van De Sanden, S., 2015Supervisor: Willems, K. (Promotor)
Student thesis: Master's Thesis