Objective: This paper targets the development of an experimental based model of executive coaching using a qualitative analysis of interview data with coachees.
Design: In this study data on the process of executive coaching were collected ex post facto with 10 persons who had gone through executive coaching during 2008-2009.
Methods: The data were collected through semi-structured interviews and analysed following the grounded theory method.
Results: The analysis of the interview data results in a coaching model constructed around six essential interconnected central themes. The six themes are divided into four phases related to the development of the coaching process and two central variables directing the development.
Conclusions: The model of executive coaching developed in this study presents a coherent set of phases and variables and gives an insight into the development of a coaching process based on the experience of the coachee. The importance of the model lies in the indication of how the coaching process evolves, under which circumstances an executive coaching process can start and which variables play a role in continuing and completing a coaching process. Study limitations are discussed.