This article examines the emerging cooperation models between the various stakeholders piloting mobile broadcasting in Europe. It adopts a generic business model design framework to systematically compare recent trials of mobile broadcasting technologies. The article illustrates the cross-impact of cooperation agreements between the various stakeholders on their technological, service-related and financial design choices, and provides insights on a number of business models issues in the upcoming commercialization phase of mobile digital TV broadcasting in Europe.
|Number of pages||21|
|Journal||Telematics and Informatics|
|Publication status||Published - 3 Aug 2008|
- business modeling
- mobile television
- digital television