Determinants of fashion store personality. A consumer perspective.

Malaika Brengman, Kim Willems, Francisco Guzmán (Editor), Temi Abimbola (Editor)

Research output: Contribution to journal › Article › peer-review

Original language	English
Pages (from-to)	346-355
Number of pages	9
Journal	Journal of Product and Brand Management
Volume	18
Publication status	Published - 2009

Francisco Guzmán and Temi Abimbola

Handle.net

@article{095d49c4bd3e4c59b03f5a72a4f70d20,

title = "Determinants of fashion store personality. A consumer perspective.",

keywords = "marketing, consumentengedrag",

author = "Malaika Brengman and Kim Willems and Francisco Guzm{\'a}n and Temi Abimbola",

note = "Francisco Guzm{\'a}n and Temi Abimbola",

year = "2009",

language = "English",

volume = "18",

pages = "346--355",

journal = "Journal of Product and Brand Management",

issn = "1061-0421",

publisher = "Emerald Group Publishing Ltd.",

}

TY - JOUR

T1 - Determinants of fashion store personality. A consumer perspective.

AU - Brengman, Malaika

AU - Willems, Kim

A2 - Guzmán, Francisco

A2 - Abimbola, Temi

N1 - Francisco Guzmán and Temi Abimbola

PY - 2009

Y1 - 2009

KW - marketing

KW - consumentengedrag

M3 - Article

SN - 1061-0421

VL - 18

SP - 346

EP - 355

JO - Journal of Product and Brand Management

JF - Journal of Product and Brand Management

ER -