Do you see what I see? The ecological validity of environmental simulations in customer retail experience research

Ann Petermans, Kim Willems, Koenraad Van Cleempoel, Wim Janssens

Research output: Chapter in Book/Report/Conference proceedingMeeting abstract (Book)

Fingerprint

Dive into the research topics of 'Do you see what I see? The ecological validity of environmental simulations in customer retail experience research'. Together they form a unique fingerprint.

Business & Economics