“Netflix taxes” as tools for supporting European audiovisual ecosystems: Policy interventions for rights retention by independent producers

Research output: Chapter in Book/Report/Conference proceedingChapterpeer-review

Abstract

With the transposition of Audiovisual Media Services Directive (AVMSD), more EU Member States decided to introduce investment obligations for non-domestic VOD providers, also known as “Netflix taxes”. This chapter explores the key features of investment obligations as regulatory tools that are supposed to remove the asymmetry between linear and nonlinear providers. An area of front-rank importance for policy intervention with the investment obligations is ensuring rights retention by independent producers and reducing tensions in contractual relationships with global providers of VOD services. We show how investment obligations may be used not only to increase financial support for European works but also to ensure that rights arrangements between independent producers and global VOD providers are fit for purpose.
Original languageEnglish
Title of host publicationEuropean Audiovisual Policy in Transition
EditorsHeritiana Ranaivoson, Sally Broughton Micova, Tim Raats
Place of PublicationLondon
PublisherTaylor & Francis
Chapter9
Pages64-84
Number of pages20
Edition1
ISBN (Electronic)9781003262732
DOIs
Publication statusPublished - 28 Apr 2023

Keywords

  • Netflix tax
  • investment obligations
  • VOD
  • streaming
  • audiovisual industry
  • AVMSD
  • European policy

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