Speech and Discourse: An argument for the acknowledgement of conceptual diversity and specificity

Research output: Chapter in Book/Report/Conference proceedingChapter

Abstract

Purpose: Cyber incivility is a form of unsociable speech and a common daily workplace stressor. The purpose of this paper is to explore the impact of cyber incivility on non-profit leaders in Canada and share an intimate portrait of their personal experiences and perceptions. Design/methodology/approach: The study advances our understanding of how qualitative methods can be introduced into the study of a phenomenon which has been broadly examined in a positivist tradition. The paper draws epistemologically and methodologically on a fusion of critical discourse analysis and auto-ethnography to present emic and experiential insights. Findings: The findings offer three conceptual contributions: to introduce a novel qualitative method to a dynamic field of study; to advance a critical dimension to our understanding of cyber incivility; and to explore the challenges which emerge when qualitative research must draw largely on positivist, quantitative literature. Additionally, this paper makes three contributions to our understanding of cyber incivility: by introducing organizational context conditions which encourage incivility; by identifying commonalities between incivility and bullying, by challenging the existing taxonomy; and by examining the personal experiences of non-profit leaders in Canada (in operationalized settings). Originality/value: Quantitative analysis has been limited to the relationship between supervisor and employee and consisted mostly of cross-sectional self-report designs, online surveys and experimental manipulation in simulated workplace environments. This study serves up a deeper analysis from within organizational environments.

Original languageEnglish
Title of host publicationResearch on Host Communication in China
EditorsGuiwu Gao, Xiaoyu Lin
PublisherCommunication University of China Press
Pages18-28
Number of pages21
Volume15
Edition3
ISBN (Print)978-7-5657-2814-3
DOIs
Publication statusPublished - 2020

Publication series

NameQualitative Research in Organizations and Management: An International Journal
ISSN (Print)1746-5648

Keywords

  • discourse theory
  • speech communication

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