Onderzoeksoutput per jaar
Onderzoeksoutput per jaar
- 11 resultaten
Zoekresultaten
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2024
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The changing game of sponsorship
Beek, R., jan 2024, Crazy Copy Center Productions. 444 blz.Onderzoeksoutput: Book
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2023
Sponsoring the UEFA Champions League: Exploring the impact on brand equity among fan profiles.
Beek, R. & Derom, I., 2023, In: Soccer & Society. 24, 4, blz. 563-580 18 blz.Onderzoeksoutput: Article › peer review
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Sponsorship and social justice: Brand positioning on diversity and inclusion in sport marketing during the 2020 UEFA European football championships.
Beek, R., Van Hoecke, J. & Derom, I., 23 jan 2023, In: International Journal of Sports Marketing and Sponsorship. 24, 3, blz. 538-557 20 blz.Onderzoeksoutput: Article › peer review
Open AccessBestand7 Citaten (Scopus)739 Downloads (Pure) -
2022
Sponsorship eras in the English Premier League: changing industries and globalization between 1992 and 2021
Beek, R. M. & Derom, I., 8 apr 2022, In: Soccer & Society. 23, 4-5, blz. 349-366 18 blz.Onderzoeksoutput: Article › peer review
6 Citaten (Scopus) -
Sponsortijdperken: mythe of realiteit? Dertig jaar sponsoring in de Engelse Premier League
Beek, R., Van Hoecke, J. & Derom, I., sep 2022, Sport & Strategie, 16, 4, blz. 22-23 2 blz.Onderzoeksoutput: Article › Vulgarizing
Open AccessBestand68 Downloads (Pure) -
2021
From Pelé’s Soccer to FIFA eWorld Cup: The Rise of Esports in Professional Football
Beek, R., 15 sep 2021, (Unpublished).Onderzoeksoutput: Unpublished paper
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Soccer Esports in Europe: Brands, Partnerships, and Business Opportunities in Professional Football
Beek, R., Verschueren, J. F. & Derom, I., 25 jun 2021, Handbook of Research on Pathways and Opportunities Into the Business of Esports. Andrews, S. & Crawford, C. M. (redactie). IGI Global, blz. 104-126 23 blz.Onderzoeksoutput: Chapter › peer review
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2018
Global football: Defining the rules of the changing game
Beek, R. M., Ernest, M. & Verschueren, J., 28 nov 2018, Routledge Handbook of Football Business and Management. Chadwick, S., Parnell, D., Widdop, P. & Anagnostopoulos, C. (redactie). Routledge, Taylor & Francis Group, blz. 20-32Onderzoeksoutput: Chapter › peer review
Open Access -
2017
Legacy of Hallmark Events: Cross-Cultural Analysis Among Emerging Destinations
Beek, R. M. & Go, F., 11 jan 2017, Global Innovation and Entrepreneurship: Challenges and Experiences from East and West. Cham: Palgrave Macmillan, blz. 273-314Onderzoeksoutput: Chapter › peer review
Open Access2 Citaten (Scopus) -
2016
How Three Japanese City Marathon Brands Overcame Double Jeopardy
Go, F., Chen, C-K. & Beek, R., 1 aug 2016, In: Asian Sport Management Review. 11, blz. 89-122 34 blz.Onderzoeksoutput: Article › peer review
Open Access