Projecten per jaar
Persoonlijk profiel
Externe posities
Procter & Gamble
1 okt 2010 → 1 apr 2016Vingerafdruk
- 1 Soortgelijke profielen
Netwerk
Projecten
- 1 Afgelopen
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VLAIM2: Innovatiemandaat fase 1: Gepersonaliseerde digital signage communicatie in fysieke retail
Willems, K., Brengman, M. & Van De Sanden, S.
1/09/21 → 31/08/22
Project: Toegepast
Onderzoeksoutput
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How customers motive attributions impact intentions to use an interactive kiosk in-store
Van De Sanden, S., Willems, K. & Brengman, M., mei 2022, In: Journal of Retailing and Consumer Services. 66, 102918.Onderzoeksoutput: Article › peer review
2 Citaten (Scopus) -
Optimizing digital signage for in-store marketing: Insights on adoption intentions and message persuasiveness.
Van De Sanden, S., 2021Onderzoeksoutput: PhD Thesis
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Digital Signage in the Store Atmosphere: Balancing Gains and Pains
Van De Sanden, S., Willems, K., Poncin, I. & Brengman, M., 2020, Retail Futures: The Good, the Bad and the Ugly of the Digital Transformation. Pantano, E. (redactie). First edition redactie Emerald Group Publishing Ltd., blz. 53-69Onderzoeksoutput: Chapter › Research › peer review
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How do consumers process digital display ads in-store? The effect of location, content, and goal relevance
van de Sanden, S., Willems, K. & Brengman, M., sep 2020, In: Journal of Retailing and Consumer Services. 56, 102177.Onderzoeksoutput: Article › peer review
8 Citaten (Scopus) -
Consumer processing of digital signage in-store: effects of processing fluency
Van De Sanden, S., Willems, K. & Brengman, M., 2019, Proceedings of the 26th recent advances in retailing and services science . Timmermans, H. & Rasouli, S. (redactie). RARCS, blz. 74-74 1 blz.Onderzoeksoutput: Conference paper
Prijzen
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Deloitte Master’s thesis Award 2015 - Runner up
Van De Sanden, Stephanie (Recipient), 2015
Prijs: Prize (including medals and awards)
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Highly commended paper
Van De Sanden, Stephanie (Recipient), Willems, Kim (Recipient) & Brengman, Malaika (Recipient), jun 2016
Prijs: Prize (including medals and awards)
Activiteiten
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Data-driven personalization in retail stores
Stephanie Van De Sanden (Speaker)
28 okt 2021Activiteit: Talk or presentation at a workshop/seminar
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Digital Signage in Retail
Stephanie Van De Sanden (Speaker)
2019Activiteit: Talk at a public lecture/debate
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Let's talk about service workshop
Stephanie Van De Sanden (Participant)
2018Activiteit: Participation in workshop, seminar
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Artificial intelligence in services
Stephanie Van De Sanden (Participant)
29 mei 2017Activiteit: Participation in workshop, seminar
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Dsh - Dealing with media & journalists
Stephanie Van De Sanden (Participant)
16 feb 2017Activiteit: Participation in workshop, seminar
Knipsels
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Onderzoek: het winkelgedrag van millennials in Vlaanderen en Brussel
Stephanie Van De Sanden & Malaika Brengman
22/03/18
1 Mediabijdrage
Pers / media: !!Research
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Onderzoek: zo haalt u het beste uit uw Digital Signage
Kim Willems, Malaika Brengman & Stephanie Van De Sanden
5/03/18
1 Mediabijdrage
Pers / media: !!Research
Scriptie
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Optimizing digital signage for in-store marketing: insights on adoption intentions and message persuasiveness
Auteur: Van De Sanden, S., 8 mrt 2021Begeleider: Willems, K. (Promotor), Brengman, M. (Co-promotor), Pierson, J. (Jury), Van den Broeck, W. (Jury), Verhagen , T. (Externe persoon) (Advisor) & Pantano, E. (Externe persoon) (Jury)
Scriptie/Masterproef: Doctoral Thesis
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Technological innovations at the retail point-of-sale in favour of the consumer’s experience
Auteur: Van De Sanden, S., 2015Begeleider: Willems, K. (Promotor)
Scriptie/Masterproef: Master's Thesis